{'It’s like they’ve erupted out of someone’s subconscious': the way horror has come to dominate today's movie theaters.

The most significant shock the movie business has witnessed in 2025? The comeback of horror as a dominant force at the UK box office.

As a genre, it has impressively outperformed past times with a 22% rise compared to last year for the UK and Ireland film earnings: over £83 million this year, compared with £68 million the previous year.

“Previously, zero horror films made £10 million in the UK or Ireland. Currently, five have surpassed that mark,” says a film industry analyst.

The top performers of the year – a recent horror title (£11.4 million), another hit film (£16.2m), the latest Conjuring installment (£14.98m) and 28 Years Later (£15.54m) – have all hung about in the theaters and in the audience's minds.

Although much of the professional discussion focuses on the singular brilliance of prominent auteurs, their achievements point to something shifting between moviegoers and the style.

“I’ve heard people say, ‘Even if you don’t like horror this is a film you need to see,’” explains a content buying lead.

“Films like these play with genre and structure to create something completely different, and that speaks to an audience in a different way.”

But beyond creative value, the steady demand of spooky films this year indicates they are giving moviegoers something that’s highly necessary: catharsis.

“Currently, cinema mirrors the widespread anger, fear, and societal splits,” observes a horror podcast host.

Aaron Taylor-Johnson and Alfie Williams in 28 Years Later, one of the big horror hits of 2025.

“Horror films are great at playing into people’s anxieties, while at the same time exaggerating them. So you forget about your day-to-day anxieties and focus on the monster on the screen,” remarks a prominent scholar of horror film history.

In the context of a global headlines featuring war, border tensions, far-right movements, and environmental crises, witches, zombies and vengeful spirits connect in new ways with filmg oers.

“Some research suggests vampire film popularity correlates with financial downturns,” states an star from a recent horror hit.

“It’s the idea that capitalism sucks the life out of people.”

From film's inception, societal turmoil has shaped horror.

Scholars reference the surge of European artistic movements after the first world war and the unstable environment of the 1920s Europe, with movies such as early expressionist works and the iconic vampire tale.

Later occurred the economic crisis of the 30s and classic monster movies.

“Take Dracula: it depicts an Eastern European figure invading Britain, spreading a metaphorical infection that endangers local protagonists,” explains a historian.

“Therefore, it embodies concerns related to foreign influx.”

The Cabinet of Dr Caligari from 1920 reflected social unrest following the first world war.

The specter of border issues inspired the recently released rural fright a recent film title.

The filmmaker elaborates: “I aimed to delve into populist rhetoric. Specifically, calls to restore a mythical past that favored a privileged few.”

“Secondly, the idea that you could be with someone you know and then suddenly they blurt out something round the dinner table or in a Facebook post and you’re like, ‘Where did that come from?’”

Perhaps, the current era of acclaimed, socially switched-on horror commenced with a sharp parody launched a year after a polarizing administration.

It introduced a fresh generation of horror auteurs, including a range of talented artists.

“Those years were remarkably vibrant,” comments a creator whose film about a deadly unborn child was one of the era’s tentpole movies.

“I think it was the beginning of an era when people were opening up to doing a really bonkers horror film which had arthouse aspirations.”

This creator, now penning a fresh horror script, notes: “During the past decade, viewers have become more receptive to such innovative approaches.”

A groundbreaking 2017 satire paved the way for a new era of socially aware horror.

At the same time, there has been a reconsideration of the genre’s less celebrated output.

Recently, a independent theater opened in the capital, showing cult classics such as a quirky horror title, The Fall of the House of Usher and the late-80s version of Dr Caligari.

The renewed interest of this “raw and chaotic” genre is, according to the venue creator, a straightforward answer to the algorithmic content churned out at the box office.

“This responds to the sterile output from major studios. Today's cinema is safer and more repetitive. Many popular movies feel identical,” he states.

“Conversely, [such movies] appear raw. As if they emerged straight from the artist's mind, untouched by studio control.”

Horror films continue to disrupt conventions.

“These movies uniquely blend vintage vibes with contemporary relevance,” says an expert.

In addition to the revival of the mad scientist trope – with several renditions of a classic novel imminent – he anticipates we will see horror films in the coming years reacting to our modern concerns: about artificial intelligence control in the near future and “monstrous metaphors in power structures”.

Meanwhile, a religious-themed scare film The Carpenter’s Son – which tells the story of Mary and Joseph’s struggles after the messiah's arrival, and includes well-known actors as the sacred figures – is planned for launch in the coming months, and will undoubtedly send a ripple through the Christian right in the America.</

David Meyer
David Meyer

Elara is a business strategist with over a decade of experience in digital transformation and corporate innovation, helping companies adapt to evolving markets.